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HNDSM (est. 2007) was founded by my husband AJ and I.

Along with our son and dog, we live in your typical entrepreneurial household in New York City. Looking back, we began all those years ago, selling screen printed t-shirts out of a college dorm room with the aspiration of building our own company. That dream came true. Over time, the medium of our creativity has evolved and we have happily grown into a unisex jewelry and apparel brand.  

We are constantly asking ourselves, what does an uncompromised brand look like?

Answering this question has guided our business. We create products in The United States and Canada. We source premium materials from all over the world. We produce products with longevity, products of value, and products that we are proud to share.

Be well,